Melinda spearheads global marketing, communications, research, and insights for Tremor Video. Prior to joining Tremor Video in January 2011, she spent more than a decade at A+E Networks.
As the network’s SVP of Corporate Marketing and Sales Strategy, she stewarded the portfolio brand through a merger with Lifetime Networks, defining the new company positioning and identity. During her previous agency career, Melinda led strategy and investment for top national brands, including P&G, Kraft, GlaxoSmithKline, Norelco, and Novartis.
While at A+E Networks, Melinda and her team were the first-ever recipients of the Thomas F. Leahy Award for Outstanding Media Innovation & Creativity. She has also been awarded two silver Effies and is a two-time nominee for the American Advertising Foundation Hall of Achievement.
Melinda holds a B.S. In TV, radio, and film management from Syracuse University.